moonchild
VIP Contributor
Branding a product is a way to solidify your business in the mind of the customers, In a former article I talked about why big companies keep on spending money on advertisement, branding is a key reason why paid and continuous marketing can be beneficial to you.
In this article we'll discuss three ways you can brand your products successfully.
1- Share Souvenirs: This is an underrated method of branding, both it actually works, a lot of key holders, t-shirt, mugs that people wear are branded and anybody that comes in contact with such materials is sold already, because whenever there is need for that product, the one he saw will be the first go to.
2- Use Influencers: Instead of doing it yourself you can hire influencers in your niche to market your products for you, this may be an expensive alternative but over time it can be profitable. You have to also vet influencers before you start working with them.
3- Use Traditional Methods: People still buy newspapers and watch cable TV, so why not target those people and advertise to them, traditional method of advertising has been around for quite some time now, it can be a reliable method to get your product branded easily.
In this article we'll discuss three ways you can brand your products successfully.
1- Share Souvenirs: This is an underrated method of branding, both it actually works, a lot of key holders, t-shirt, mugs that people wear are branded and anybody that comes in contact with such materials is sold already, because whenever there is need for that product, the one he saw will be the first go to.
2- Use Influencers: Instead of doing it yourself you can hire influencers in your niche to market your products for you, this may be an expensive alternative but over time it can be profitable. You have to also vet influencers before you start working with them.
3- Use Traditional Methods: People still buy newspapers and watch cable TV, so why not target those people and advertise to them, traditional method of advertising has been around for quite some time now, it can be a reliable method to get your product branded easily.
