viral marketing

The term ‘viral marketing’ was originally referenced in Greek Athenian histories, to be finally coined within the late 1990s by plunger Steve Jurvetson. The term ‘viral marketing’ is often defined as network-enhanced word-of-mouth. Viral marketing is taken into account to be very the same as...

Viral Marketing, also known as viral advertising, is a marketing strategy for increasing public awareness of a product or business. They employ a variety of media to reach out to the public without explicitly marketing the product, instead relying on various types of addictive techniques to hook...