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Can you make money Blogging?

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    IDEAS Can you make money Blogging?

    Can you make money Blogging? Yes, you can. I've been blogging for about 8 years now. My blog is about personal finance blog. When I started the blog in 2009, I didn't know anything about blogging. but yet I was determined to start my blog.

    I'm a financial advisor so initially the blog was started so that I could attract new clients to my financial planning practice. So I wrote content. I published blog posts, all trying to market myself and to get more visibility that people would see me and want to hire me. But then something funny happened. And I started to connect with other personal finance bloggers. And as I connected with them they shared with me that they were making money from their blogs. At the time that blew me away because I didn't know you could make money from blogging.

    How do you make money from blogging?
    That just sounds weird. But then one of these bloggers confided in me and shared how much he was making. And he told me he was making between $30,000 to $40,000 from his blog.
    Now for most of you, making $30 to $40,000 from a website, that's pretty awesome. I mean that's almost an annual salary for many people.
    But here's what blew me away. He wasn't making $30 to $40,000 a year from his blog, he was making $30 to $40,000 a month from his blog. How much did you say? Yes, you heard that right. $30 to $40,000 a month from a website.

    Now, that got my attention. So I started to learn some of the basics of how to monetize my blog. So I learned how ads work. I learned how affiliates work and eventually I learned how to create digital products. Different ways that I can monetize my site and actually get paid for writing. And I'm not even that good of a writer. But here's some of the top things I learned from monetizing my blog and making my first $1,000.

    Search engine optimization
    So the first thing that I learned is that search engine optimization matters. And if you don't know what SEO means or search engine optimization, it basically just means when you go to Google and type in some phrase like red hot dogs. I don't know why you'd be Googling red hot dogs but whatever. Whatever shows up in the top of the rankings that is what SEO or search engine optimization stands for.
    So the first key word that I targeted was financial planner. I wanted to be the top in Google for that term.

    Google AdWords Advertising
    Now you can pay Google through Google AdWords Advertising to be that top position. But I didn't want to pay $25 or $35 every time somebody clicked a link and came to my website. because I didn't know if they were going to call me. Pick up the phone and send me an email, or want to schedule an appointment. So I wanted to be found the freeway because free is so much better. So I learned the tactics and strategies that I needed to be found for financial planner Illinois. And sure enough within I think two or three months, when you went to Google and typed in financial planner Illinois, There I was. So once I figured out how that worked I started to think about other ways that I could be found for different search results.

    So I started to think about what are other terms that people would type in to Google if they're trying to find a financial advisor? And I started down this path of writing articles about how to invest and how much life insurance do I need?

    Now some of these worked and I was found and other ones didn't work because there were other sites that outranked me. But none the less I was showing to Google that I had a quality website and they were putting me at the top of the rankings.

    Now remember, I was doing all this before I realized that I could monetize my site. So I was trying to rank for a lot of search terms, that were relevant for people trying to hire a financial advisor, but were also relevant if I wanted to insert some sort of advertising and get paid.

    Google AdSense
    So as my search engine traffic increased, I added what is called Google AdSense, or Googles Ads to the website. And if you've been to any website I guarantee you've seen Google ads some way somehow. Or if you went to Google and typed in some search you've seen a Google ad. How this works is that you sign up for a free Google AdSense account, and then you get Google's code, you copy that, paste that into your website, and then Google will match which companies are willing to advertise for different search terms that are found on your site.

    And one example I can give you is that if somebody wanted to buy life insurance and you put that Google AdSense on your code, if there's a big insurance company like Metlife, John Hancock, and if they're willing to advertise for a certain key word they would then start an account with Google and by you pasting that code on your site, you're going to get matched with whatever advertiser is willing to pay the top dollar. It's by far one of the easiest ways that you can monetize your site.
    All you got to do is write the content, copy and paste the code from Google AdSense, paste it on your site and then poof. You're done.

    Now there is trick. You have to rank for these search terms and that's something we can talk about at another time. Now by copy and pasting this Google AdSense code in my website I didn't start getting a check for $1,000 immediately. I don't remember exactly but I'm pretty sure like the first month I might've made like 10 or 15 bucks. Maybe $20. The next month it went up to 30 or 40. Eventually I got my first $100 payout. And if you get a $100 check from Google, it's sweet because it's like, it's money in the mail. Thanks Google. I got $100.But as I started to wrote more content and started to rank for other search terms, and my traffic increased, then I also saw my revenue increase. And within six or seven short months I was making $500 a month. And within about a year I was making over $1,000 a month all from Google AdSense. Now mind you, I didn't know what I was doing. I was still trying to figure it out.

    But, by networking with other bloggers, understanding some of the basics of search engine optimization, I was able to start making some extra money.
    So whether it was writing a blog post or recording a video talking about these, I was able to capitalize on that. So whatever topic that you decide to blog about, in that industry what is something that is potentially going to change that no one else has written about yet? That you can be the first one to write about. And you don't even have to be the first person to write about it.

    You can be the second or third person but if you publish a good piece of content that's better than anything else out there, then you can potentially outrank them, and also get more social shares out of it. So for the longest time, Google AdSense was the only way that I was making money from my blog. And when I was making over $1,000, $2,000 a month, I really didn't see any other reason to change it.

    Affiliate Network
    But, when I started to once again talk to these other bloggers and how they were monetizing their site, I realized that I was missing out on even more money. So that's when I started incorporate affiliates on the to the side. With affiliate marketing you're representing a company that offers a product or service that you believe in, preferably one that you've tried out yourself.

    And if you write about them and mention them on your blog, if one of your readers clicks that link, and then opens an account with that affiliate or buys a product through that link from that affiliate then you get paid a small commission.
    Now in the investment world that was so easy for me, because there's so many different online investment options. One of the first affiliates that I signed up for was Scottrade. Now Scottrade does not exist anymore. They merged with another investment company.

    If you're just signing up to be an affiliate for some company just to earn a quick buck, your readers are going to know. They’re going to figure it out.
    And you don't have to be professional to recommend an affiliate company. Yes, I'm a financial planner so me opening an account with Scottrade, it maybe had some credit to it, but I know a lot of personal finance bloggers that are not financial advisors that have a day job that have opened accounts with places like Scottrade, other online investment platforms. And just by showing their readers what they did and how they did it, they are now perceived as being the expert because they've done it. And that's all you have to do.

    Become an expert with that affiliate by opening an account, by giving it a try so that you can share that experience with your readers. So between Google AdSense and representing different affiliate companies, I was able to take a blog that had zero readers that was making no money, and go from making nothing to $1,000 a month,$5,000 a month up to $15 to $20,000 a month. Now it's grown a lot since then and we've added a lot of different monetization channels. But, AdSense or some sort of banner ads and affiliates, just by getting started with those two different methods, you can easily make an extra $1,000 a month.


    #2
    This is a well stated post and I have found it very valuable I wish others earners that are looking at ways of making money comes around to read this piece. I believe blogging really needs unique ideas and posts so as to drive tons of traffic for any kind of ad network program. Ad network programs feeds on tons of traffic which in turns is more money for the owner of the site, so one going into blogging should try to be original, have unique contents and work on site optimization.

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      #3
      Blogging is one of the good ways to make money online. If you can get your own blog and use it for affiliate marketing by promoting other people's business and products and getting commissions in return when these products are bought using your affiliate marketing link. I know someone who is making good money as an affiliate marketer, I'm even considering going into as soon as possible but I do know it's not easy but I will try.

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