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Business strategy
Product-Market Fit in Business Strategy?
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[QUOTE="Etini, post: 340998, member: 90141"] I agree in totality with the original poster and I have seen how this has played out practically in the poultry industry I operate in. People are just hearing of the profitability in poultry business and would just buy birds and rear without caring to find out how the market wants the product. They end up making losses because they don't produce according to what the market would adopt. In other way round, you could align with established players in the industry to ascertain and learn what the industry truly wants. Even with that, you would have to start small to learn the ropes. You could even create your own market through that test running process. [/QUOTE]
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