Jasz
VIP Contributor
It's important to know how to reuse content ideas for your marketing. A lot of times, people see content as a one-off effort that they're going to put out there and then disappear forever. But when you think about it, most businesses have content that they're constantly updating and repurposing over time — whether it's a blog post or a video or an article.
You might not be thinking about the fact that this is something that people actually want to consume on a regular basis, but it does happen. And if you can figure out how to do it in a way that makes sense for your business, and make sure that the content is still valuable even after all these years between updates, then you'll be able to get more value out of your content than just using it once or twice at the beginning of your marketing strategy and then never touching it again until the day before you die!
You might not be thinking about the fact that this is something that people actually want to consume on a regular basis, but it does happen. And if you can figure out how to do it in a way that makes sense for your business, and make sure that the content is still valuable even after all these years between updates, then you'll be able to get more value out of your content than just using it once or twice at the beginning of your marketing strategy and then never touching it again until the day before you die!
