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[QUOTE="raaman, post: 332495, member: 23419"] E-mail marketing campaigns. E-mail marketing and the tools that exist for mailing should always be an essential part of your strategy to retain customers. Try to find out with a call or an email if the order has arrived correctly or if its use is being satisfactory, do not close your sales funnel when selling it, reopen it to create a lasting relationship. If we create hyper-segmented lists of each of our buyers , we will be able to keep them and prevent them from abandoning us. The creation of our buyer persona and an empathy map to know our client better has a lot to do with this. Each client will go on a list of interests, location, behavior, etc. [/QUOTE]
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